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Efficiency is key to sales success, and two 'tools" can help you improve your staff members effectiveness and your company's bottom line.
First, automation. If you own a small or medium size business you may not think automation is a tool for you. Think again.
Without the bells and whistles, technology such as customer relationship management software can be affordable and user friendly. It can help you manage your sales funnel, give you an instant view of where sales stand and show you where your salespeople are in the process.
If you decide to invest in this kind of software, here's what you can expect:
Keep in mind, the tool won't create sales or generate leads, but it will enhance sales and help your employees operate more efficiently. And that will help improve your bottom line.
While your staff is becoming more adept at using the software, here are five steps the can help beef up your sales program and widen your margins:
Setting up a compensation plan based on measurable financial goals lets your sales staff see and understand the value of every transaction.
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